Marketing Analyst

Mexico City, MX, CP 53390

BIC

Hybrid

Description:

Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways.

Our culture encourages a "roll up your sleeves and get the job done" mindset, ensuring self-starters, problem solvers, and innovative thinkers can truly thrive. At BIC World, you are empowered to take ownership of your career and use your unique perspective to make a meaningful, global impact on our mission.

Brand Marketing Analyst – Stationery

Join our team as a Brand Marketing Analyst and help drive the execution and performance of our Stationery portfolio. This role combines marketing operations, business analytics, innovation support, and digital activation coordination to ensure successful product launches and brand growth.

Key Responsibilities

Manage marketing administrative processes, including purchase orders, invoices, budgets, and launch documentation.
Coordinate product launches and maintain project trackers, timelines, and marketing calendars.
Analyze market, sales, and competitor data to generate actionable business insights.
Support brand performance reviews, pricing analysis, and forecasting activities.
Assist in innovation projects through data analysis, business case development, and cross-functional coordination.
Manage influencer marketing activities, performance reporting, and digital campaign support.

Qualifications

Bachelor’s degree in Marketing, Business Administration, Economics, Engineering, or a related field.
1–2 years of experience in Marketing, Trade Marketing, Consumer Insights, Category Management, or FMCG.
Advanced Excel and PowerPoint skills.
Experience with Nielsen, Circana, or similar market analytics tools preferred.
Intermediate to advanced English proficiency.

What We’re Looking For

Strong analytical and organizational skills.
Attention to detail and ability to manage multiple priorities.
Proactive, results-oriented mindset.
Excellent communication and teamwork abilities.

#LI-hybrid

BIC World is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.

BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.