Driving Sustainable Growth in Commercial Sales: How Ben Leiting Advanced His Career Across Major Accounts at BIC
True internal mobility is a dynamic process—an invitation to explore your potential, build diverse skill sets, and expand your impact as you grow. Our "Joy of the Journey" ethos celebrates the freedom to design a career path that moves with your ambitions.
Nobody embodies this principle better than Ben, Senior National Account Manager, Walmart Shave. Over his tenure at BIC World, Ben has charted a remarkable trajectory through sales and key account strategy, demonstrating that BIC World is an environment where team members can continuously scale their impact and own their growth.
The Strategic Timeline: A Path Driven by Ownership & Growth
- January 2022: Joined BIC as Key Account Manager, Convenience.
- May 2023: Promoted to National Account Manager, Convenience.
- July 2024: Advanced to Senior National Account Manager, Discount.
- June 2026: Stepped into current role as Senior National Account Manager, Walmart Shave.
The Reality Shift: From Core Execution to Enterprise-Wide Collaboration
On day one at BIC World, Ben focused on managing focused account channels and learning the specifics of the convenience business. Today, his day-to-day work involves steering strategy for top retail accounts and orchestrating alignment across the entire organization.
"The biggest difference is the increase in cross-functional collaboration across the whole organization on a day-to-day basis."
This steady vertical progression across strategic retail accounts was driven by a clear desire to take on greater challenges and drive high-stakes business success.
"Gaining more experience with a larger customer and taking on more responsibility motivated my last career pivot. My current role allows me to impact the Shave business in a significant way. Being responsible for a large portion of the Shave number in NAM sets the tone for overall performance, and I am excited to continue generating growth for the BIC organization."
An Organizational Safety Net Built on Team Empowerment
Navigating step-up promotions across major commercial accounts requires more than personal drive—it requires an organizational culture that actively supports career progression and well-being. For Ben, key catalysts included supportive leadership, structured HR alignment, and strong peer collaboration.
"I have had incredible managers and peers throughout my time at BIC that not only helped guide my career journey but have also been supporters of my personal well-being. The HR team has played a key part in my transition between roles, always laying out clear expectations for success and serving as a resource for collaboration on making the most impact within BIC as an organization."
Making a Meaningful Contribution: Championing Sustainable Legacy
At the core of the "Joy of the Journey" is the fulfillment that comes from making a lasting, meaningful impact. For Ben, that contribution centers on driving sustainable business growth and cheering on the ongoing success of the teams and channels he previously managed.
"The most rewarding part of my career journey at BIC has been seeing the transformation of the roles I have held into positions of sustainable growth. I am the biggest cheerleader for the success of my past teams. Knowing how much work I put into those businesses and then seeing how my talented team members have evolved those businesses even further is extremely meaningful."
Ben's Advice: Challenge Your Comfort Zone and Trust the Learning Curve
Reflecting on his progression across key account divisions, Ben emphasizes that career growth belongs to those willing to embrace new challenges and adapt along the way.
"Believe in yourself and be willing to challenge yourself outside of your comfort zone. Transitioning roles is not an easy thing to do, but by continuing to learn and adapt, you will surprise yourself with how much better each experience makes you."
Are you ready to create your own journey?
Explore Commercial Sales, Account Management, and Business Development Roles at BIC World!