Supporting the Whole You: How Team BIC Prioritizes Well-Being Around the World

 

At BIC, well-being isn’t just a one-time perk - it’s a global commitment. Whether we’re celebrating with our families, hosting regional wellness events, or enhancing the benefits that matter most, our goal is simple: to support the whole you. 

We recognize that well-being looks different for everyone. That’s why our approach is both holistic and locally tailored, ensuring all team members feel seen, supported, and empowered - wherever they are in the world. 

Here’s a look at how we’re bringing that commitment to life: 

Empowering Families & Connection 

We know how important family is to our team members - and we make time to celebrate it. From BIC Family Day events in North America, to moments that bring loved ones into the workplace, we’re fostering a culture where connection, belonging, and joy thrive. 

It’s all about helping our team members feel supported at work and at home. 

  • In Shelton, CT, our OneBIC Summer Fest celebrated new beginnings, well-being, and team camaraderie, while our Toronto office geared up for an End of Summer Caribana celebration. 

Wellness, Your Way: Regional Activations 

Well-being starts locally. Around the globe, our teams have created tailored experiences that meet their unique needs - like BIC Cello’s wellness week in India, featuring stress relief workshops and a family walkathon, or BIC Bizerte’s full month of wellness activities in Tunisia. 

These regionally-led events give our team members the space to recharge, reflect, and reconnect — together. 

  • BIC Cello (India) hosted a Wellness Week with stress relief workshops, a family walkathon, and even a running club for team members in Mumbai. They also marked International Yoga Day with sessions focused on mindfulness and work-life balance. 
  • BIC Bizerte (Tunisia) dedicated an entire month to wellness activities designed to help teams recharge and reconnect. 
  • In France, BIC Clichy launched a program focused on cancer and chronic illness awareness—training 90 managers to better support employees and reduce stigma in the workplace. 

Creativity, Learning, and Community Impact 


Across our communities, Team BIC inspires new ideas, fosters growth, and makes a difference. Beyond the workplace, you’ll have the chance to contribute to initiatives that create a positive impact in the communities we serve. 

  • In Belgium and the Netherlands, our Artcrush Gallery partnership transformed everyday BIC lighters into works of art, engaging over 1,500 artists and celebrating creativity at every level. 
  • Our global partnership with Take Action Global (TAG) aims to engage over 150,000 teachers and 13.5 million students in climate education, empowering the next generation of changemakers. 
  • In Australia and New Zealand, our record-breaking Back to School campaign combined product excellence with strong retailer partnerships and creative marketing—reminding us that delivering results can be both strategic and fun. 

Well-being is more than a benefit - it’s a foundation. And at BIC, we’re proud to be building that foundation with intention, creativity, and care. 

Want to learn more about what it’s like to work at BIC? Explore our open roles and discover how we’re shaping a culture of well-being, every day: careers.bic.com