Product Manager Flame for Life
Barcelona, ES, 08960
For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
As a Product Manager, Flame For Life, you will be part of the Marketing Team, reporting directly to the Senior Product Manager. You will be responsible for developing and implementing annual marketing plans for the Flame For Life category, incorporating all aspects of the marketing mix, while securing profitable growth for BIC and increasing consumer preference for our brand.
What You'll Do:
- Define yearly marketing plans in the framework of the EU strategy and local long-term vision
- Responsible for Trade activities, including in-store visibility and activation
- Define marketing communication objectives for the category in order to develop and implement marketing and promotional plans covering ATL & BTL actions
- Responsible for product portfolio management, defining the appropriate product mix and price positioning per channel based on customer and consumer needs
- Champion market data and insight across the business, evaluate trends, opportunities, or threats, and turn those numbers into actions and strategic decisions
- Proactively explore and unlock new opportunities to maximize growth
- Responsible for brand support budget setting, control, and reporting
- Manage the business, securing profitability and increasing ROI
- Contributing to sales forecasting in co-operation with planning and sales teams, being liable for accuracy
- Manage cross-department communication and coordination in order to ensure the smooth implementation of plans
- Collaborate with the HQ marketing team in order to secure validation of the plans and alignment with the EU strategy
- Working closely with Sales & Category teams to deliver incremental growth opportunities
What You'll Bring To BIC:
- University Degree in Economics, preferably with a post-graduate Degree in marketing
- At least 3-4 years of experience in marketing-related positions, preferably in FMCG companies
- Excellent level of English & Spanish languages, both spoken and written. Portuguese is a plus
- Proficiency in MS Office programs (Word, Excel, Power Point)
- Strong interpersonal and communication skills
- Inclination towards innovation, challenge the status quo and think out of the box
- Strong analytical agility - ability to extract, distill and understand market trends from multiple data sources and identify opportunities for growth
- Hands-on approach, high motivation, curiosity, enthusiasm and "going the extra mile" mindset
- Promotes teamwork and inclusion
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.
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