Senior Product Manager Human Expression

5756

Marketing and Product Mgmt

Milano, IT

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.

As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.

Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.

It's a colorful world - make your mark by joining the BIC team today.

We strive to provide a comprehensive benefits package that supports the well-being and professional growth of our team members. As a member of Team BIC, you’ll have access to a range of benefits designed to enhance your physical, emotional and financial wellness. In many of our locations, we offer team members:

Competitive compensation and recognition
Hybrid work environment and flexible approach to work
Retirement and financial savings options
Well-being and mental health support
Parental leave
Physical well-being initiatives and health insurance plans
Professional development opportunities
Volunteer opportunities

Overview:

As a Senior Product Manager Human Expression you will be responsible for developing and implementing the long term strategy and annual marketing plans at Italian level for both Stationery and Shaver categories, incorporating all aspects of marketing mix, while securing a profitable growth for BIC and increasing consumer preference for our brand.

Main responsibilities:

Define Long term strategy and yearly marketing plans in the framework of EU strategy and local long-term vision
Define categories marketing communication objectives in order to develop and implement marketing and promotional plans covering ATL & BTL actions
Responsible for product portfolio management, defining the appropriate product mix and price positioning per channel based on customer and consumer needs
Proactively explore and unlock new opportunities to maximize growth
Use market data available to evaluate trends, opportunities or threats and turning those numbers into actions and strategic decisions while setting the longer-term directions
Acquire and in depth understanding of the route to market, to establish proper channel strategies.
Responsible for brand support budget setting, control and reporting
Manage the business securing profitability and increasing ROI
Key contributor in sales forecasting in co-operation with planning and sales teams being liable for accuracy
Cross-departmental clear and constant communication along with the proper coordination in order to ensure smooth implementation of plans
Collaboration and alignment with HQ marketing team in order to secure validation of the plans and alignment with EU strategy
Assess product market data, evaluating information coming from field, store visits, meetings with customers, aiming in developing the categories
Manage directly 2 Product Managers

Qualifications:

University degree on Economics with a post-graduate degree in marketing
Minimum 5 years of experience in a Marketing related positions preferably in FMCG company
Excellent level of English language both spoken and written
Proficiency in MS Office programs (Word, Excel, Power Point)
Strong interpersonal and communication skills
Inclination towards innovation, challenge the status quo and think out of the box
Strong strategic and analytical skills
Hands-on approach, high motivation, curiosity, enthusiasm and "going the extra mile" mindset
Exposure to sales, trade marketing and category management is a plus

Full time

#LI-Hybrid

#LI-EA1

BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.

BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means