Associate Manager - Regional Sales, Nairobi

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.

As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.

Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.

It's a colorful world - make your mark by joining the BIC team today.

JOB DESCRIPTION 

  SUMMARY 

• Ensure BIC products are sold to customers within the allocated region.
• Achieve monthly sales volume and value targets across all three categories (Stationery, Lighters, and Shavers)
• Ensure effective implementation and execution of the sales and marketing activations.
• Effectively manage third party Sales Team, ensuring that both quantitative and qualitative targets are met.
• Effectively manage Distributor Sales Reps, ensuring that the agreed sales targets, coverage, and Strike rate is achieved.
• Effective implementation of all negotiated promotions during Mini/Major Back to School and Shaver/Lighter promotional periods
• Compiling and submission of required sales operations and market intelligence reports
• Maintain and build solid trade relations with key customers.
• Identify new customers and sales opportunities within the defined Area.
• Identify opportunities to increase numeric and weighted distribution of both existing and new products to Area customer base.
• Understand customer needs and product trends while tracking competitor activity
• Motivate and coach BIC and Distributor sales force to build their capability and capacity
• Initiate and conduct weekly/Monthly Business and performance reviews with the Distributor and the sales teams.
• Ensure weekly sellout data and stock position is submitted every week to the Sales Analyst
• Ensure that BIC products are constantly available and visible in all routes within the allocate region – No RED ZONES(GAPS)

KEY PERFORMANCE INDICATORS (KPIs)

• Hold weekly Distributor Sales performance review meetings with clear action points with timelines, with minutes sent to the distributor with a copy to the NSM.
• Achieve 80% of the distributor STRIKE RATE target.
• Manage the BSRs and ensure that they achieve set targets
• Achieve 80% of the OSA target for all merchandised outlets.

EDUCATION & EXPRIENCE BACKGROUND 

• Bachelor’s degree required (merchandising, sales, marketing or related field)
• 10+ years’ experience in the FMCG industry preferred
• Data analysis - ability to assess data sets and identify patterns and opportunities for improvement
• Strong presentation skills – ability to present findings, along with forecasts and projections, to executives and management personnel
• Communication skills - excellent written and verbal communication to work with departments and personnel across teams and business lines
• Team coordination – ability to coordinate team activities and have strong leadership skills
• High level of organization and detail-orientation
• Ability to complete complex and high-pressure tasks
• Ability to maintain the confidentiality of sensitive information
• Ability to read, analyze and generate reports, market analyses
• General understanding of relevant legislation governing the use of data within the scope of operation

BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.

BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.